Sabrina D’Orazio Egan, a native Montrealer, recently moved to Thornbury with her husband and 3 children after living for 18 years in Toronto.
A Carleton University graduate, Sabrina has had a successful 15-year career in advertising working at multinational agencies FCB Toronto and DMB&B, and Toronto-based agencies ACLC Advertising and BensimonByrne. Her role in account services led her to represent a variety of notable brands for tier 1 companies such as Kraft, Molson, HBC, SC Johnson, Tetley tea, Pepsi, Hershey, CARA restaurant brands and Procter & Gamble.
In her most recent advertising position as Group Account Director at FCB Toronto, Sabrina led projects for new brand introductions, brand repositionings and brand equity building communications for products such as Oreo, Peek Freans, Chips Ahoy!, Delissio pizza, Coors Light, and HBC’s 2008 Beijing Olympic campaign. This also involved building and executing marketing plans from strategic and creative development to final production to analyzing results. Her expertise spans traditional mass media, digital media platforms and grass roots marketing strategies.
In her spare time, Sabrina enjoys travelling, reading, dancing, yoga, hiking with her dog, listening to music, visiting art exhibits, attending the theatre, feeding her Facebook & Instagram addiction and spending quality time with her family. Her most treasured moments are spent chilling on the dock of the family cottage on Lake Muskoka or skiing with her family at Blue Mountain.